Travel locations that have remained open through the Covid-19 period, particularly branded locations, will retain a strong position in the market as the travel industry recovers, says John Willson, general manger retail with First Travel.

He says clients will be looking for financially stable and trustworthy advisors who are easy to access for a  one-on-one conversation.

‘The travelling public will still do their searching online but either through a lack of confidence or because of fear instille upon them, they will not press the book button.’