Friday, 03 October 2025 00:36

NCLH’s new three-brand loyalty programme

The new Loyalty Status Honoring Program enables guests to have their loyalty status honoured across all three cruise brands The new Loyalty Status Honoring Program enables guests to have their loyalty status honoured across all three cruise brands

Norwegian Cruise Line Holdings Ltd, the company operating Norwegian Cruise Line, Oceania Cruises, and Regent Seven Seas Cruises, has launched its new Loyalty Status Honoring Program.

This enables guests to have their loyalty status honoured across all three cruise brands.

Beginning with sailings departing 15 October 2025, members of Latitudes Rewards, Oceania Club, and the Seven Seas Society will be able to have their loyalty tier honoured at the closest corresponding tier across all three brands on a per-cruise basis. With 34 ships sailing to more than 700 destinations worldwide, the NCLH Loyalty Status Honoring Program enables guests to discover new ways of travelling.

‘We want our guests to feel rewarded whenever they choose to sail within our family of award-winning cruise brands,’ said Harry Sommer, president and chief executive officer of Norwegian Cruise Line Holdings Ltd. ‘With the new Loyalty Status Honoring Program, our guests can experience more of what makes each brand special, while still enjoying the loyalty recognition they’ve worked hard to achieve.’

ProMag