Our People

Stu Freeman

Managing Director

Stu Freeman

I was a newspaper journalist before the Iranian revolution and have worked for at least four publications that don't even exist anymore (does anyone remember the Auckland Star?) My first foray into travel journalism was with TNT in London, followed by a stint 'back home' with a travel trade magazine. I took up a contract role with a magazine called Meeting Newz in the late 1980s and eventually bought the title... I am still the editor for my sins. These days I also work with a great team (which has grown a bit lately) at ProMag and try to look busy while everyone else does the real work.

T: +64 9 818 7807 extn 4
M: +64 274 842 863 

Trish Freeman


Trish Freeman

I guess once you have worked in the travel and hospitality area you are hooked. Adding the media aspect to the mix means at ProMag we all just run to keep up with not only deadlines but the whole sphere of print, digital and social media. In the end though it all comes down to people and relationships and connecting people with people. I love the people and the places and the variety of what we do at ProMag, and I love it when people tell me they read our mags in the bath, at the beach, in bed, on the deck with the glass of wine....and hey some people even read copies at their desk (if it stays there long enough) and their lunch rooms and reception areas.

T: +64 9 818 7807 extn 7
M: +64 274 430 837

Allyssa Eastaugh

General Manager

Staring back down the road that has led me to ProMag, I can see a mix of event management, business development, sponsorship and marketing. From private business to international sports to local government, it is an eclectic mix of skills, challenges and laughs had over the last 15 years. I’m proud to say ProMag has been my home for two years now and what a privilege to be working with such a talented team, together we strive to reach the next level of vision.

T: +64 9 818 7807 extn 5
M: +64 27 266 1947

Lisa Bradley

Editor Digital Content and Special Projects

Lisa Bradley

I cut my journalism teeth on the Rotorua Daily Post, where I drove friends batty with chatter about chasing stories… until I flew to Israel to embrace my other passion – travel – with a two-year OE that stretched on for seven and filled E154373 (my much-loved first passport) from cover to cover. I continued to give media my all too, working as a features writer on a London trade rag and as a writer, design editor and chief sub-editor at the Sunday Star-Times, Herald on Sunday and New Idea magazine back home. Perhaps it’s no surprise then that I’ve meshed my two interests as the editor of TRAVELinc and TRAVELinc Memo, but I can’t believe my luck. To write about an industry I love – and to be working daily with those who are also driven by new experiences and meeting people – is a dream come true.

T: +64 9 818 7807 extn 8
M: +64 027 266 1948

Cherie Final

Sales Manager TRAVELinc Memo and Special Projects

I came to ProMag wiith 10 years in hospitality and 15 years in sales/advertising under my belt and I've enjoyed the new challenge and being part of the travel industry. It’s great to see how ProMag has so many levels of reader / buyer engagement from print to digital to social media to expos. It’s so important to be a step ahead so our advertisers and clients know they can trust us. TRAVELinc strives to be the 'go to' resource for travel bookers across the continually evolving travel distribution chain. Relationship building and customer satisfaction is the greatest reward and with that in mind I enjoy helping our clients build their business.

M: +64 275 40 33 00

Ruth Scott

Assistant Editor TRAVELinc

Travel is a passion, one that has grown with each new destination experienced. I itched to leave my first job as a bank officer and started with Jetset Tours in the days of the Last Thursday Club. Fare constructions were calculated with the bibles - ABC and Air Tariff - and work done on a manic computer that took two people to move. I worked in travel in London for a while, then with various travel wholesale companies back in New Zealand to my current position at ProMag. This job in never boring. We travel, write, attend oodles of functions, edit press releases, maintain websites, write e-newsletters……

T: +64 9 818 7807 extn 2

Julie Cleaver

Journalist Meeting Newz

T: +64 9 818 7807 extn 3
M: +64 27 266 1945

Heather Lowrie

Advertising - Meeting Newz

I’ve worked in magazine advertising sales for almost as long as Meeting Newz has been published, and seen our industry through huge changes and challenges. I love the way ProMag has embraced new media and used it to enhance our readers' experience and add value for our advertisers. I’m here to promote that value and continue to bring innovative businesses and exciting venues on board. Free plug or interesting fact… When I’m not selling advertising I’m spreading my love of keeping chickens around Auckland. My weekend business helps city slickers with a taste for the country and free-range eggs get set up their own backyard chooks.

M: +64 21 599 929

Gary Covich

Graphic Designer

With 20 something (plus plus) years working as an art director and creative visualiser for ad agencies, film production companies and trendy graphic design studios. Long have gone the good old days of three hour lunch breaks, black fitting polar necks and bull gum stained fingernails. In 2010 it was time to venture out west where I discovered the hard working ProMag crew. Most days we bury ourselves neck deep in magazine production, state of the art digital imaging and fancy client ads using only the best multi-coloured crayons, PVA glue and reflective glitter.

T: +64 9 818 7807

Amelia Lowe

Events Coordinator

I was looking for my next challenge when i made the move to ProMag. I have a passion for events, trying to create that uniqueness, that memorable moment, and bringing that connection between people face to face. I am fairly new into the events industry, but with my positive attitude, passion and drive I am ready to start creating and bringing a fresh new vibe into the ProMag events.

T: +64 9 818 7807 extn 6
M: +64 27 266 1946

Kate Wymess



I landed in the accounts chair after working in accounting/finance roles for various corporates in the United Kingdom and New Zealand. Alongside my main tasks I gathered organisational skills, customer support skills and work experience in the hospitality industry, so I am at the right place to put these together for your benefit.  The energy of the ProMag team is exceptional and I am committed to delivering the same quality of service. You can also contact me if you need a substitute netball team player or an off-trail runner (more like jogger) for local Auckland events.

T: +64 9 818 7807 extn 1

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