Lake Grapevine with Gaylord Texan Resort in background Lake Grapevine with Gaylord Texan Resort in background

Hearing it from Grapevine IV

TRAVELinc Memo has had an audience with Paul W McCallum, the executive director of Grapevine Convention and Visitors Bureau in Texas. The result is a series of articles that have been running over the past weeks. Within a stone’s throw of Dallas Fort Worth, Grapevine will be a logical and attractive stop for Kiwis when borders reopen and the American Airlines service begins between AKL and DFW.

TM: What are some of the trade initiatives, promotions planned in the New Zealand market in the medium to long term?

PW: We are excited to partner with Canuckiwi to provide representation in the New Zealand market. With a new American Airlines flight planned to be inaugurated in 2021, we see great partnership opportunities. Through the ‘Sell Your Way to the USA’ program, we will be hosting a FAM Tour sometime next year. We had originally planned a visit to New Zealand for July 2020, which we hope can be rescheduled for 2021. We feel fortunate that we have
Canuckiwi on the ground there to help represent Grapevine in the trade market.

TM: You obviously have a strong history in business events. How robust is the conference and incentive sector in Grapevine (Covid aside) and what kind of events do you cater well for (ie. reflecting industries and sectors around the area).

PW: The meetings and conventions market is huge for Grapevine. We have over 92,000 square meters of meeting space and over 11,000 guest rooms in the immediate area, making Grapevine the perfect meetings destination for groups of all sizes. We host everything from local, regional, national and international, with markets covering engineering, health and medical, financial, sports, business trade and more.

 

More in this category: « Hearing it from Grapevine III

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